Immersed in Storytelling

In an era of rapid digital innovation, creating immersive storytelling experiences has never been more thrilling. Storytelling, once confined to paper and film, now thrives in interactive digital formats that captivate and engage audiences in unprecedented ways. At this intersection of narrative and technology, we draw on our deep expertise in visual design and storytelling to redefine the craft.

In 2019, Omega commissioned us to create a tailor-made cinematic experience for the 360° cinema in their new watch museum. The result? An immersive journey greeting visitors as their first experience upon entering the museum – a captivating eight-minute odyssey through time, from the obelisks of ancient Egypt to Omega’s revolutionary 19-line movement of 1894 – an unforgettable introduction to the history of timekeeping.

The museum’s immersive cinema surrounds visitors with a 360° screen and a central display table, which showcases an animated timeline of pivotal timekeeping innovations. Meanwhile, the narrative unfolds in a seamless blend of animation and live-action across the massive screen. This extraordinary experience was developed in close collaboration with the animation studio FGreat.

If you ever find yourself in Biel/Bienne, Switzerland – home to Omega’s headquarters – don’t miss the stunning Omega Museum. Housed in a cutting-edge building designed by renowned Japanese architect Shigeru Ban, it’s the only venue where the 360° film, The History of Time, is shown. 

Let’s collaborate to push the boundaries of immersive storytelling and experience design, blending the digital and the analog in extraordinary ways. Contact us to learn more – we’d be delighted to offer a personal virtual reality presentation of our work and explore how we can create something remarkable together.