Tokyo by Design – Omega Lifetime

Tokyo by Design epitomise the lifestyle and travel features we’ve crafted for Omega Lifetime magazine. The art direction is classic, yet charged with a dynamic travel guide vibe that reflects modern Tokyo’s aesthetic by blending diverse elements – text boxes, illustrations, product shots, and travel photography. The result avoids clichés about Japan while making subtle references through its minimalist aesthetic and use of small red text against a white background.

“The illustrations by Makers Co. are striking, icon-like depictions of Tokyo’s most iconic buildings. I challenged the artists to distill these monumental architectural masterpieces into their purest forms, using as few lines as possible. Their exceptional skill brought this vision to life with remarkable results.”

Discipline

Creative Direction
Art Direction
Editorial Direction
Graphic Design
Production

Illustrator

Makers Co

Client

Omega SA

Year

2016

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