50 Things Everyone Should Learn How to Master

A playful yet insightful guide, 50 Things Everyone Should Learn How to Master, was created as an insert for The Master Edition of Omega’s Lifetime magazine, named after the Master Chronometer certification for watch movements, which had just been newly issued by METAS at the time of publication.

The insert, subtitled A Highly Subjective but Entirely Indispensable Guide to Being a More Useful Human, was printed in three spot colours plus black ink on uncoated paper, creating a vintage aesthetic.

Discipline

Creative Direction
Editorial Direction
Art Direction
Graphic Design
Production

Illustrator

Henry McCausland

Client

Omega SA

Year

2014

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