Omega – Cindy Crawford 2010
Cindy Crawford brought unparalleled depth to this campaign, further solidifying her partnership with Omega, which began with her first campaign in 1995. Every detail of the campaign’s aesthetic – from styling to production – perfectly captured the sensual elegance and refined luxury of the 2010 Omega Women’s watch collection.
The campaign visuals were presented in a large-format catalogue, designed as a folded broadsheet on thin, glossy paper, reminiscent of luxury newspaper supplements. These images also served as key PR assets, supported by a behind-the-scenes video that offered insight into the campaign’s creation and was shared across social media.
“It’s been a privilege to work with the legendary Cindy Crawford on multiple projects, and each collaboration reaffirms how effortlessly stunning imagery can be created with her. This campaign, crafted together with photographer Bruno Dayan, remains one of my personal favorites.”
