Omega Speedmaster – 38 mm

In 2016, Omega introduced a smaller 38mm version of their iconic Speedmaster watch, available in four distinctive new shades. A campaign was created for these colourful timepieces, with a concept that involved burying the watches in coloured moon dust matching each hue, evoking the Speedmaster’s legendary connection to lunar exploration.

Additionally, we developed a series of cracking alternative shots, intended for PR use and Omega’s own brand magazine, Omega Lifetime.


Discipline

Creative Direction
Art Direction

Photographer

Calton Davis

Client

Omega SA

Year

2016

Omega, Ladymatic, Nicole Kidman, Patrick Demarchelier, advertising. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Ladymatic – 2015
Omega watches, Constellation, peonies, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2020
Omega, Liquid metal, advertising, campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Liquid Metal – 2012
Omega watches, Tresor, kaia gerber, peter lindbergh, advertising campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Trésor – 2017
Omega watches, Seamaster, Spectre, Daniel Craig, Q, advertising campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega / Spectre – 2015
Omega watches, Seamaster, George Clooney, Como, Riva, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Seamaster – 2009
Omega watches, Globemaster, Eddie Redmayne, London, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Globemaster – 2015
Omega watches, Constellation Manhattan, still life, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2018
Omega, seamaster planet ocean, advertising, campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Planet Ocean – 2011
Omega watches, Constellation, Zhang Ziyi, Mario Sorrenti, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2009
Omega watches, Tresor, kaia gerber, reading, book, advertising campaign. Creative direction and graphic design by Anders Peter Mejer Design
Omega Trésor – 2020
Omega watches, Constellation, Liu Shishi, portrait, 2020, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2020
Omega watches, Seamaster, Skyfall, Daniel Craig, Istanbul, advertising campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Seamaster / Skyfall – 2012
Omega watches, Constellation, Zhang Ziyi, advertising campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2011
Omega watches, Seamaster, George Clooney, advertising, campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Seamaster – 2009
Omega watches, Constellation, stardust, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2012
Omega watches, Seamaster Aqua Terra, Eddie Redmayne, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Aqua Terra – 2020
Omega watches, Constellation, Liu Shishi, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2017
Munthe plus Simonsen, summer spring, 2001, Bryan Adams, advertising, campaign. Art Direction and Graphic design by Anders Peter Mejer
Munthe plus Simonsen – S/S 2001
Omega watches, golf, Sergio Gracia, advertising campaign. Creative direction, art direction and graphic design by Anders Peter Mejer Design
Omega Seamaster – 2014
Omega watches, Constellation, Zhang Ziyi, Philippe le Sourd, advertising campaign. Art direction, creative direction and graphic design by Anders Peter Mejer Design
Omega Constellation – 2014
Omega watches, Speedmaster 38 mm, moondust, colored, advertising campaign. Creative direction and graphic design by Anders Peter Mejer Design
Omega Speedmaster – 2016