Barolo & Co.

Following Søren Frank’s wine book Alsace, I was commissioned to design Barolo & Co., a follow-up exploring Barolo wine. Building on the established design language of Alsace, the cover mirrors its style but features large wine glasses against a deep black backdrop, imparting elegance and exclusivity while echoing the distinctive black bands sometimes found on Barolo labels.

At a time when many wine books adopted a generic aesthetic, Barolo & Co. distinguished itself by moving away from the traditional, often mundane appearance of oenophile literature. The design, combined with Lars Svankjær’s stunning photography, highlights the rich, complex character of Barolo wine, giving the book a refreshingly upscale, broad appeal.